Intersport is a global sports retail organization founded in 1968, headquartered in Bern, Switzerland. Operating as a purchasing association, it represents a network of independent national organizations and retailers specializing in sporting goods and athletic equipment. The company operates through a franchise system with over 5,500 stores across more than 40 countries, making it one of the world’s largest sporting goods retailers. The organization’s business model combines the advantages of international purchasing power with local market expertise. Each national organization maintains autonomy while benefiting from the group’s collective bargaining power and shared resources. Intersport offers a wide range of sporting goods, including equipment, footwear, and apparel from both international brands and their own private labels. Intersport’s private label brands include McKINLEY for outdoor equipment, Tecnopro for entry-level sports gear, and Pro Touch for fitness equipment. The company has established strong partnerships with major sporting goods manufacturers and maintains significant market presence particularly in European countries. The retailer focuses on both casual sports enthusiasts and professional athletes, providing products across various sports categories including winter sports, running, team sports, and outdoor activities. Intersport regularly adapts its product range to meet local market demands and seasonal requirements.