New Holland Lingerie is an American apparel manufacturer and retailer specializing in intimate apparel and lingerie products. Founded as a wholesale lingerie supplier, the company has evolved to become a significant player in the intimate apparel industry. The company operates through its e-commerce platform at nhapparel.com and maintains wholesale relationships with various retailers across the United States. The company’s product line includes bras, underwear, sleepwear, and loungewear, with a focus on both everyday essentials and fashion-forward designs. New Holland Lingerie is known for its size-inclusive approach, offering products in an extensive range of sizes to accommodate diverse body types. Their manufacturing processes incorporate modern technology while maintaining traditional craftsmanship in lingerie construction. New Holland Lingerie has established itself in the competitive intimate apparel market through its commitment to quality materials and attention to fit. The company employs a direct-to-consumer business model through its online platform while maintaining its wholesale division. They have developed partnerships with several major department stores and boutiques across the country. The company has adapted to changing market demands by expanding into sustainable materials and implementing eco-friendly packaging initiatives in recent years.