OsteoStrong is a wellness company founded in 2012 that specializes in musculoskeletal strengthening through a unique approach to osteogenic loading. The company operates a franchise model with locations across the United States and internationally. Their methodology focuses on building bone density, improving strength, and enhancing overall skeletal health through brief, once-weekly sessions using specialized resistance equipment. The company’s proprietary system utilizes four biomechanical loading devices that trigger natural bone growth and muscle strength through brief, concentrated pressure. Each session typically lasts about 10 minutes and is conducted under the supervision of trained professionals. The methodology is based on research related to osteogenic loading and wolff’s law, which describes how bones adapt to the forces placed upon them. OsteoStrong’s target demographic includes individuals concerned about bone health, particularly those at risk for or diagnosed with osteoporosis, as well as athletes seeking performance enhancement. The company has expanded its presence through franchising, with hundreds of locations worldwide. Their approach has gained attention in the medical and wellness communities as a non-pharmaceutical intervention for bone health maintenance and improvement. The company maintains partnerships with healthcare providers and conducts ongoing research to validate their methodology’s effectiveness.