People for the Ethical Treatment of Animals (PETA) is a nonprofit animal rights organization headquartered in Norfolk, Virginia, USA. Founded in 1980, the organization aims to advocate for the protection of animals, stop animal testing, and promote plant-based diets, among other animal welfare issues. PETA has offices in Europe, Asia, and other regions to support its efforts on a global scale. The organization uses a combination of public education campaigns, grassroots activism, and investigations to achieve its goals. PETA’s campaigns, which often involve provocative or controversial tactics, have created a great deal of media attention over the years. Some of their campaigns include the “I’d Rather Go Naked Than Wear Fur” campaign, their exposé of animal abuse in the food industry, and their opposition to animal testing in the cosmetics industry. Critics have accused PETA of being too extreme in their tactics and of caring more about animals than human beings. However, PETA maintains that their mission is not just about animals, but about creating a world where all beings are treated with respect and empathy.