Attributes

Reach new levels of predictive power.

Enhance accuracy of your risk models using transaction data.

Attributes Attributes
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Predict default rates
in seconds.

Predict default rates in seconds.

Income

Consistent

29

Flexible

57

Unemployment

2

Impact

Ability to repay

Cashflow

Impact

Ability to repay

Balances

Impact

Financial buffers

Loan
activity

Traditional

367

Alternative

254

Total

60

Impact

Financial savviness
& attitudes

Financial
activity

Insurance

60

Investing

75

Loan spending

29

MoneyTransfer

148

Fees

332

Taxes

5

Debt resolution

60

Other

108

Impact

Willingness to repay

User
profile

History

1

Holdings

2

Transactions

9

Geography

20

Impact

Identity

Household
expenditure

Food

23

Warehouse

18

Telecom

120

Utilities

60

Ecommerce

18

Donations

18

Entertainment

76

Impact

Ability to repay

data set

data set

AI insights at scale.

Trained on over 20 million transactions covering a variety of consumer segments for a range of different risk outcomes.

See Truv
k-score

k-score

Unparalleled predictive power.

Understand your subprime, new-to-credit & under-served segments better.

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Fair lending

Quality

Fair Lending.

FCRA & ECOA compliant attributes which alleviate issue of disparate lending.

See Truv

All-in-one platform
for verifications.

All-in-one platform for verifications.

Scoring attributes FAQs.

Scoring attributes FAQs.

Consumer lenders and auto lenders.

Truv provides 2,200+ transaction-based attributes to enhance lenders’ risk models, offering insights into financial activity, repayment willingness, and loan qualification potential.

By analyzing over tens of millions transactions across consumer segments, Truv helps lenders predict default rates, reach underserved markets, and identify qualified applicants with low or no credit scores.

The platform includes a range of attributes, including: financial activity attributes, loan activity attributes, household expenditure attributes, balance attributes, and income-related attributes.

Truv eliminates manual data interpretation, provides comprehensive transaction insights, and offers FCRA-compliant attributes trained across diverse consumer segments.

Todd Rice

Todd Rice

Founder & CEO at New Credit America

“There are two key reasons why we rely on Truv’s
data: accuracy and stability. Our experience
has been seamless, starting with an easy
integration and no production issues.”

“There are two key reasons why we rely on Truv’s data: accuracy and stability. Our experience has been seamless, starting with an easy integration and no production issues.”

Ready to get started?